Privacy Policy

1. Introduction

At EziPosts ("Company," "we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our social media management platform and related services (collectively, the "Service").

By using our Service, you consent to the data practices described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when using our Service:

• Account Information: Name, email address, password, profile picture, company name, and job title
• Billing Information: Payment card details, billing address, and transaction history (processed securely through our payment providers)
• Content: Posts, captions, images, videos, and other media you create or upload through the Service
• Communications: Messages you send to us, support tickets, and feedback
• Preferences: Language settings, notification preferences, and customization choices

2.2 Information from Connected Accounts

When you connect social media accounts to our Service, we may collect:

• Social media profile information (username, profile picture, bio)
• Account access tokens for posting and analytics
• Engagement metrics (likes, comments, shares, reach, impressions)
• Follower and audience demographics
• Historical post performance data

2.3 Information Collected Automatically

We automatically collect certain information when you use our Service:

• Device Information: Device type, operating system, browser type, screen resolution, and unique device identifiers
• Log Data: IP address, access times, pages viewed, referring URLs, and actions taken within the Service
• Usage Data: Features used, time spent on pages, click patterns, and interaction with content
• Location Data: General geographic location based on IP address
• Cookies and Tracking: Information collected through cookies, pixels, and similar technologies (see our Cookie Policy)

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Providing and Improving the Service

• Create and manage your account
• Process and publish your social media content
• Provide analytics and performance insights
• Enable team collaboration features
• Develop and improve our AI-powered features
• Personalize your experience and recommendations

3.2 Communication

• Send transactional emails (account verification, password resets)
• Provide customer support and respond to inquiries
• Send product updates and feature announcements
• Deliver marketing communications (with your consent)
• Notify you of important changes to our Service or policies

3.3 Business Operations

• Process payments and manage subscriptions
• Detect and prevent fraud, abuse, and security incidents
• Comply with legal obligations and enforce our terms
• Conduct research and analytics to improve our Service
• Generate aggregated, anonymized insights and reports

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our Service, including:

• Cloud hosting and infrastructure providers (AWS, Google Cloud)
• Payment processors (Stripe)
• Email service providers
• Analytics and monitoring services
• Customer support tools

4.2 Social Media Platforms

When you connect social media accounts and publish content, we share your content and necessary account information with those platforms as directed by you.

4.3 Team Members and Workspaces

If you are part of a team or workspace, your content and activity may be visible to other authorized members of that workspace based on permission settings.

4.4 Legal Requirements

We may disclose your information if required by law, court order, or government request, or if we believe disclosure is necessary to:

• Comply with legal obligations
• Protect our rights, privacy, safety, or property
• Prevent fraud or illegal activity
• Respond to emergency situations

4.5 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change.

5. Data Security

We implement comprehensive security measures to protect your information:

• Encryption: All data is encrypted in transit (TLS 1.3) and at rest (AES-256)
• Access Controls: Role-based access controls and multi-factor authentication
• Infrastructure: Secure cloud infrastructure with regular security audits
• Monitoring: 24/7 security monitoring and intrusion detection
• Employee Training: Regular security awareness training for all staff
• Incident Response: Documented procedures for security incident handling

While we strive to protect your information, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as necessary to provide the Service and fulfill the purposes described in this Privacy Policy:

• Account Data: Retained while your account is active and for 30 days after deletion request
• Content: Retained until you delete it or close your account
• Analytics Data: Aggregated data may be retained indefinitely
• Billing Records: Retained for 7 years for tax and legal compliance
• Log Data: Retained for 90 days for security and debugging purposes

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

7.1 Access and Portability

You can access your personal information through your account settings. You may request a copy of your data in a portable format.

7.2 Correction

You can update or correct your account information at any time through your account settings.

7.3 Deletion

You can request deletion of your account and personal information. Some information may be retained for legal or legitimate business purposes.

7.4 Opt-Out

You can opt out of marketing communications by clicking "unsubscribe" in any email or updating your notification preferences.

7.5 Cookie Preferences

You can manage cookie preferences through our cookie consent banner or your browser settings.

To exercise any of these rights, please contact us at privacy@eziposts.com.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have different data protection laws than your country.

We ensure appropriate safeguards are in place for international transfers, including:

• Standard Contractual Clauses approved by the European Commission
• Data Processing Agreements with all service providers
• Compliance with applicable data protection frameworks

9. Regional Privacy Rights

9.1 European Economic Area (GDPR)

If you are in the EEA, you have additional rights under the General Data Protection Regulation. Please see our GDPR Compliance page for more information.

9.2 California (CCPA/CPRA)

California residents have specific rights under the California Consumer Privacy Act and California Privacy Rights Act, including:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of the sale of personal information (we do not sell your data)
• Right to non-discrimination for exercising privacy rights

9.3 Brazil (LGPD)

Brazilian users have rights under the Lei Geral de Proteção de Dados, including access, correction, deletion, and data portability rights.

10. Children's Privacy

Our Service is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at privacy@eziposts.com.

11. Third-Party Links and Services

Our Service may contain links to third-party websites and services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

• Posting the updated policy on this page with a new "Last updated" date
• Sending an email notification to registered users
• Displaying a prominent notice within the Service

Your continued use of the Service after any changes constitutes acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

For EU/EEA residents, you may also contact our Data Protection Officer at dpo@eziposts.com.